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Product Marketing Manager - Enterprise B2B cloud software

Location
Columbia, South Carolina
Job Type
Permanent
Posted
7 Sep 2022
OVERVIEW

We are looking for a savvy and innovative Product Marketing Manager with a unique combination of knowledge, experience and proven success to contribute to the growth of our CCH Tagetik planning solutions including financial planning & analysis (FP&A) and supply chain planning (SCP, S&OP) expert solutions.

The ideal candidate will have:
  • Enterprise B2B cloud software experience
  • Knowledge of corporate performance management space especially solutions covering financial and operational planning
  • In-depth understanding of content requirements to support the sales cycle and buyer journey, with extensive knowledge of corporate finance professionals
We seek a person who thrives in a dynamic, rapidly changing and global work environment. Who doesn't shy away from new challenges and high expectations; rather, someone who takes the challenge head-on and drives the global marketing team and sales force by producing compelling content, collateral, and positioning; who continuously monitors market and competitive intelligence, tracks market trends and anticipates buyer needs and behavior.

We operate on a global scale with direct and indirect marketing operations around the world and we continue to expand across regions and product capabilities. This means our international marketing team is flexible, multi-cultural and extends beyond 9-to-5 work hours in order to collaborate with our peers across multiple time zones.

This is great opportunity for someone looking to join a growth business within a global enterprise. Apply if you're passionate, innovative and creative with strong product marketing skills including:
  • Value-based messaging and positioning
  • Content creation and marketing
  • Sales enablement
  • Market and competitive intelligence
  • Analyst relations
  • Global communications
LOCATION: New York NYC, Cary NC, or remote U.S. locations

DUTIES & RESPONSIBLITIES
  • Develop messaging and positioning for our products, working closely with product management to translate product capabilities and features into benefits and value-statements for customers
  • Collaborate with the product management and the Competitive Intelligence team to perform market research to influence future product direction
  • Coordinate with analysts and thought leaders to share strategy and discuss market trends
  • Drive new products launches and releases and manage go-to-market execution
  • Develop the sales tools that support the selling process including sales kits and sales training programs
  • Develop new marketing collateral for a variety of purposes including web and social media content, trade shows, PR, and launch communications and events for both internal and external audiences
  • Receives work assignments from Product Marketing Director based on current needs to support marketing strategy and tactical execution of marketing and sales enablement plans
QUALIFICATIONS

Education: Bachelors degree in marketing, finance, business or related; or relevant equivalent experience.

Experience:
  • 5+ years related experience in product marketing/product management and/or strategic marketing
  • Project management skills and proven ability to influence cross-functional teams
  • Proficient in Microsoft Word, Excel and PowerPoint
  • Pragmatic Marketing certification preferred
  • Able to convert feature/function into positioning and differentiation
  • Understanding/experience with CPM processes, preferably budgeting and planning
TRAVEL: Approximately 20% travel, international travel possible

EQUAL EMPLOYMENT OPPORTUNITY Wolters Kluwer U. S. Corporation and all of its subsidiaries, divisions and customer/business units is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

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Details

  • Job Reference: 706402869-2
  • Date Posted: 7 September 2022
  • Recruiter: Wolters Kluwer
  • Location: Columbia, South Carolina
  • Salary: On Application
  • Sector: Sales & Marketing
  • Job Type: Permanent