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Paid Search Specialist

Location
Vancouver, Washington
Remote Working
Remote Working
Job Type
Permanent
Posted
7 Sep 2022
Why work for Audigy?

Remote option available on the west coast

Audigy is an Equal Opportunity Employer that values a diverse and inclusive workforce. We do not discriminate on the basis of race, color, national origin, religion, age, gender identity, sexual orientation, marital status, disability, genetic information, veteran status, or any other basis prohibited by federal, state, or local law. Women, minorities, veterans, LGBTQIA+ individuals, and persons with disabilities are encouraged to apply.

Everyone who works at Audigy has a direct impact on the company and the people we work with. Our mission is to help our clients and their employees achieve their personal, professional, and financial goals through their business. Our passion is helping others realize their potential and our success is achieved by helping others achieve a higher level of success.

The Paid Search Specialist is responsible for managing accounts to perform at high levels to drive more traffic and leads to Audigy's Members and clients. They will be responsible for campaign optimization and improvements and will also develop reports and manage campaign attribution efforts.

PERFORMANCE OBJECTIVES:
  • Share keyword data with SEO team and content team to aid in organic search rankings and inspire content.
  • Aid in education and team scale/growth
  • Bring new ideas and strategy to the team
  • Make us better.
  • Analyzing performance data and providing synthesis, interpretation, and recommendations for improvement
  • Aid in development of detailed monthly roll-up provided to management and MM team. Includes CPC, impressions, impression share, cost per call, cost per conversion, etc
  • Continued involvement in education, communication, and optimization activities with the Audigy membership and internal marketing teams.

CAPABILITIES:
  • Experience more important than education.
  • Extensive knowledge of paid media platforms, including paid search (Google/Bing), paid social and display, etc.
  • Experience with Search Engine Bid Technology (MatchCraft, Kenshoo, Wordstream Etc)
  • Experience with PPC, bid optimization, and adjustment of paid search digital media campaigns across multiple sites
  • Minimum 1-3 years paid search
  • Strong familiarity with Google Analytics, Google Tag Manager, and Google Ads certification(s)
  • Maintaining and sharing up-to-date knowledge of best practices and strategies for digital paid media
  • Experience with regular reporting, strategic planning, and performance management
  • Ability to work both independently and in a team-oriented environment
  • Experience juggling multiple projects and managing paid search campaigns simultaneously
  • Ability to handle multiple tasks in a fast-paced environment under tight deadlines.
  • Strong spreadsheet skills
  • Demonstrated analytical skills
  • Strong verbal and written communication skills
  • Experience in digital marketing and fulfilment

Nice-to-Haves
  • Google/Bing Ads certification(s)
  • Experience managing/optimizing programmatic display campaigns
  • Familiarity with WordPress or a similar CMS
  • Understanding of landing page best practices and optimization techniques

PHYSICAL REQUIREMENTS and WORK DEMANDS:

This position will spend long hours sitting and using office equipment and computers, which can cause muscle strain. This position will also have to do some lifting of supplies and materials from time to time.

PREFERRED QUALIFICATIONS:
  • Excellent customer service skills

Our Benefits Include:

401k w/company match

Parental/Family Leave w/transition back to work Medical/Dental/Vision

Working from home (temporarily)

Top technology platforms for easy remote access Day Care Flexible Spending Account PTO/Holidays

And more...

Audigy is an Equal Opportunity Employer. Our employees embody the values that Audigy has earned a reputation for and that is hard work, curiosity, dedication to our vision, passion for best in class deliverables and an atmosphere that encourages creativity and collaboration. Come join our team.

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Details

  • Job Reference: 706398450-2
  • Date Posted: 7 September 2022
  • Recruiter: Audigy
  • Location: Vancouver, Washington
  • Remote Working: Some remote working possible
  • Salary: On Application
  • Sector: Sales & Marketing
  • Job Type: Permanent